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Pluto Studio, a GameFi Publishing Platform, Receives Investment from Binance Labs for its New Project Catizen


GameFi Publishing Platform

July 24, 2024


Binance Labs, the venture capital subsidiary of the renowned cryptocurrency exchange Binance, has recently spearheaded a unique investment round for Catizen, a publishing platform on Telegram. The investment in the Web3 game Catizen is aimed at fostering its expansion. Specifically, it aids in the development of Catizen's game engine and mini-app. This initiative was announced in a detailed blog post on their official website.

Project

Latest Raise Date

Stage

Lead Investor

Category

Pluto Studio

July 24, 2024

Investment

Binance Labs

Gaming

The company also indicated that Pluto Studio, a GameFi publishing platform, is a subsidiary of Pluto Studio Limited. It has reportedly introduced its primary project, Caitzen, as a groundbreaking gaming bot for seamless integration with TON on Telegram. Catizen leverages Telegram's extensive user base to address current challenges in the Web3 economy and aims to broaden Web3 accessibility.


To achieve this, it plans to introduce engaging mini-games and mobile payment options. In just a few months, the Catizen community has grown to nearly 25 million players, including 1.5 million on-chain gamers and over 500,000 paying users globally. Furthermore, the game has made a significant impact on TON's blockchain ecosystem, securing the top app position for The Open League's three successive seasons.


The Open League, hosted by the TON Foundation, serves as a reward program to support TON traders, teams, and users. Catizen, set in a digital open 'Meowverse', immerses players in a cat-themed world. Here, digital cats provide access credentials to the Launchpool, allowing players to participate in Catizen activities for airdrops via its unique play-to-airdrop model, supported by intuitive, user-friendly interfaces.


About Pluto Studio – Catizen

Pluto Studio is dedicated to the ongoing release of additional mini-games, thereby enriching the Catizen ecosystem with a specialized mini-game hub. Their goal is to establish a lively and interactive platform that amalgamates mini-games, brief dramas, and e-commerce, propelling the forthcoming surge of Web 3.0 amusement.


Catizen is a gaming bot on Telegram that smoothly combines the Telegram x TON Blockchain. It revolutionizes Web3 access by facilitating convenient mobile payments. Capitalizing on Telegram's substantial traffic, Catizen aspires to create a Web 3.0 traffic hub on a massive scale of hundreds of billions.


 

About Investor

Investor: Binance Labs

Binance Labs is the venture capital and incubator arm of Binance, a leading cryptocurrency exchange. With a portfolio worth over $10 billion, Binance Labs is dedicated to identifying, investing in, and empowering viable blockchain entrepreneurs, startups, and communities. It provides financing to industry projects that help grow the wider blockchain ecosystem.


Binance Labs is committed to supporting fast-executing, technical teams who positively impact the crypto space and build the decentralized web. Its portfolio covers 250 projects from over 25 countries across six continents and has a return-on-investment rate of over 14X2. Fifty of Binance Labs’ portfolio companies are projects that have gone through their incubation programs.


The mission of Binance Labs is to empower the decentralized web. It promotes a larger blockchain and provides financial leverage for potential projects in the cryptocurrency industry. Through its investments and support, Binance Labs is playing a crucial role in accelerating the blockchain industry.


Location: Hong Kong, Hong Kong

 

 

 

A central focus of investor activity in the cryptocurrency space is the evaluation of new crypto projects to invest in, particularly those with huge potential. This blog provides insight into what new ventures are benefiting from venture capital support (VC funding in crypto). These new crypto projects, funded by professional investors, can dictate the next narrative in crypto and the next big crypto movers.

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