February 21, 2025
Greenfield has expanded its position in Layer3 with an additional $4 million investment in L3 tokens, reinforcing its commitment to the platform. The decision comes as Layer3 continues its rapid expansion, reporting a tenfold increase in revenue to $16.6 million in 2024 while maintaining profitability with a team of 16 employees.
Layer3 operates as an engagement network designed to connect blockchain protocols with users through on-chain incentives. The platform has processed over 150 million transactions across 36 blockchain networks, including Ethereum, Base, and Solana, with a user base exceeding 2 million. The L3 token plays a central role in the platform’s economy, incorporating a buyback mechanism funded by its projected $20 million in annual revenue. Layer3 has also introduced Layer3 Intel, a staking-based incentive system for autonomous agents, further expanding its offerings.
Greenfield’s investment strategy highlights its confidence in Layer3’s token utility, market positioning, and leadership team. As competition for user acquisition intensifies, the platform is positioned to benefit from shifting crypto marketing budgets, which increasingly prioritize on-chain engagement. By reinforcing its stake, Greenfield aims to support Layer3’s continued growth as a key player in digital asset distribution.
About Layer3
Layer3 is an engagement platform that facilitates on-chain interactions between blockchain projects and users. The platform supports multiple chains, processing high transaction volumes while offering token-based incentives for participation.
Website: https://layer3.xyz/
X: @layer3xyz
About Investor
Greenfield
Greenfield is an investment firm focused on supporting blockchain-based projects and digital asset ecosystems. The firm invests in early-stage ventures and established platforms that drive on-chain activity and adoption.
Location: Berlin
Website: https://greenfield.xyz/
A central focus of investor activity in the cryptocurrency space is the evaluation of new crypto projects to invest in, particularly those with huge potential. This blog provides insight into what new ventures are benefiting from venture capital support (VC funding in crypto). These new crypto projects, funded by professional investors, can dictate the next narrative in crypto and the next big crypto movers.
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